EU supports tourist packages in Black Sea Basin countries | EUNewsletter

EU supports tourist packages in Black Sea Basin countries

24 March 2015
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The official launch event of the “Single Cross-border Visitor package” (SCBV), developed within the framework of the programme called “Promoting Innovative Rural Tourism” (PIRT) took place on 19 March 2015. PIRT is a regional project aimed at supporting regional cooperation and cross-border partnerships for economic and social development in four Black Sea Basin countries via the promotion of rural tourism.
The project is funded by the European Union and is being implemented by Heifer Armenia (as lead organisation) with partners from Bulgaria (Varna Economic Development Agency), Georgia (Heifer Georgia) and Turkey (Gumushane National Educational Directorate).
A unique tourist package has been developed as part of the project including up to ten rural tourism-related itineraries. Tourist agencies in Armenia, Georgia, Turkey and Bulgaria will have the opportunity to sell this new product. Tourists buying SCBV will be able to travel through all four countries with the one package. SCBV will increase the visitor flows on the regional level and contribute to unprecedented cooperation between national authorities in the region and intra-country, aimed ultimately at sustaining the cross-border impacts of rural tourism. Anahit Ghazanchyan, PIRT Project Coordinator, introduced the details of the project, and presented the website and short films advertising the package.
Traian Hristea, Head of the EU Delegation to Armenia, confirmed the EU’s willingness to support Armenia in its development: ‘I am delighted that the activities of this project will result in stronger regional partnerships and cooperation through integrated utilisation of physical and human resources, and the exchange of best practices aimed at enhancing the standards of touristic products and service delivery. All this will contribute to the economic and social development of the Black Sea Basin region, which is a key objective of the EU’s European Neighbourhood Instrument’.
Armen Harutyunyan, Armenian Deputy Minister of Agriculture, mentioned in his speech that many efforts had been made to ensure the project’s success: ‘This project targets not only the development of tourism but also regional relations with our counterparts. Our region is unique – Armenia is unique in terms of its rich heritage, history, and culture – and we have to demonstrate this to the whole world. These kinds of undertakings allow us to showcase the many advantages Armenia possesses’.
Partners and guests from Bulgaria, Georgia and Turkey participated in the event, which was flavoured with regional folk music, as well as displays of national and traditional products and art. Representatives from Armenian ministries, partner governments, foreign missions and embassies, and international and local partner organisations were also invited.
PIRT is co-financed by the European Union through €473,000 in assistance from the European Neighbourhood and Partnership Instrument. The programme started in November 2013, and is projected to last for 18 months. It will establish cooperation among Black Sea Basin region countries (Armenia, Bulgaria, Turkey, and Georgia). Rural tourism is a particular focus – joint efforts of all the parties are promoting initiatives to exploit common, traditional and innovative tourism opportunities.
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EU supports tourist packages in Black Sea Basin countries

The official launch event of the “Single Cross-border Visitor package” (SCBV), developed within the framework of the programme called “Promoting Innovative Rural Tourism” (PIRT) took place on 19 March 2015. PIRT is a regional project aimed at supporting regional cooperation and cross-border partnerships for economic and social development in four Black Sea Basin countries via the promotion of rural tourism. The project is funded by the European Union and is being implemented by Heifer Armenia (as lead organisation) with partners from Bulgaria (Varna Economic Development Agency), Georgia (Heifer Georgia) and Turkey (Gumushane National Educational Directorate). A unique tourist package has been developed as part of the project including up to ten rural tourism-related itineraries. Tourist agencies in Armenia, Georgia, Turkey and Bulgaria will have the opportunity to sell this new product. Tourists buying SCBV will be able to travel through all four countries with the one package. SCBV will increase the visitor flows on the regional level and contribute to unprecedented cooperation between national authorities in the region and intra-country, aimed ultimately at sustaining the cross-border impacts of rural tourism. Anahit Ghazanchyan, PIRT Project Coordinator, introduced the details of the project, and presented the website and short films advertising the package. Traian Hristea, Head of the EU Delegation to Armenia, confirmed the EU’s willingness to support Armenia in its development: ‘I am delighted that the activities of this project will result in stronger regional partnerships and cooperation through integrated utilisation of physical and human resources, and the exchange of best practices aimed at enhancing the standards of touristic products and service delivery. All this will contribute to the economic and social development of the Black Sea Basin region, which is a key objective of the EU’s European Neighbourhood Instrument’. Armen Harutyunyan, Armenian Deputy Minister of Agriculture, mentioned in his speech that many efforts had been made to ensure the project’s success: ‘This project targets not only the development of tourism but also regional relations with our counterparts. Our region is unique – Armenia is unique in terms of its rich heritage, history, and culture – and we have to demonstrate this to the whole world. These kinds of undertakings allow us to showcase the many advantages Armenia possesses’. Partners and guests from Bulgaria, Georgia and Turkey participated in the event, which was flavoured with regional folk music, as well as displays of national and traditional products and art. Representatives from Armenian ministries, partner governments, foreign missions and embassies, and international and local partner organisations were also invited. PIRT is co-financed by the European Union through €473,000 in assistance from the European Neighbourhood and Partnership Instrument. The programme started in November 2013, and is projected to last for 18 months. It will establish cooperation among Black Sea Basin region countries (Armenia, Bulgaria, Turkey, and Georgia). Rural tourism is a particular focus – joint efforts of all the parties are promoting initiatives to exploit common, traditional and innovative tourism opportunities. ARS_5033